Cookies Policy

Last updated: 24 March 2026

What Are Cookies?

Cookies are small text files that are placed on your device when you visit a website. They are widely used to make websites work more efficiently, provide a better browsing experience and supply information to the website owner. Cookies can be “persistent” (remaining on your device until they expire or you delete them) or “session” cookies (deleted when you close your browser).

Types of Cookies We Use

bettingguides.co.uk uses the following categories of cookies:

Essential Cookies

These cookies are necessary for the website to function properly. They enable core features such as page navigation, access to secure areas and cookie consent preferences. The website cannot function correctly without these cookies, and they cannot be disabled.

Analytics Cookies

We use analytics cookies to understand how visitors interact with our website. These cookies collect information such as the number of visitors, which pages are most popular and how users navigate through the site. All data collected by analytics cookies is aggregated and anonymous.

Third-Party Cookies

Some cookies are placed by third-party services that appear on our pages. These may include advertising networks and affiliate tracking providers. We do not control these cookies, and they are subject to the respective third party’s own cookie and privacy policies.

Specific Cookies We Use

Cookie Name Provider Purpose Type Duration
cookie_consent bettingguides.co.uk Stores your cookie consent preference Essential 1 year
_ga Google Analytics Distinguishes unique users by assigning a randomly generated number Analytics 2 years
_ga_* Google Analytics Maintains session state across page requests Analytics 2 years
_gid Google Analytics Distinguishes unique users for analytics reporting Analytics 24 hours
_gat Google Analytics Limits the rate of data collection on high-traffic sites Analytics 1 minute
affiliate_ref Third-party affiliates Tracks which affiliate link was clicked for commission attribution Third-party 30 days

How to Manage Cookies

You can control and manage cookies in several ways. Please note that removing or blocking certain cookies may affect your experience on our website and some features may no longer function as intended.

Browser Settings

Most web browsers allow you to manage your cookie preferences through their settings. You can set your browser to refuse cookies, delete existing cookies or alert you when a cookie is being placed. Below are links to cookie management instructions for common browsers:

  • Google Chrome — Settings > Privacy and Security > Cookies and Other Site Data
  • Mozilla Firefox — Settings > Privacy & Security > Cookies and Site Data
  • Apple Safari — Preferences > Privacy > Manage Website Data
  • Microsoft Edge — Settings > Cookies and Site Permissions > Manage and Delete Cookies
  • Opera — Settings > Privacy and Security > Cookies

Google Analytics Opt-Out

You can opt out of Google Analytics tracking by installing the Google Analytics Opt-out Browser Add-on, which is available for all major browsers.

Impact of Disabling Cookies

If you choose to disable cookies, you should be aware of the following:

  • Essential cookies — disabling these may prevent parts of the website from functioning correctly. Your cookie consent preference will not be remembered.
  • Analytics cookies — disabling these will not affect your browsing experience but will prevent us from understanding how you use our site.
  • Third-party cookies — disabling these may affect the functionality of embedded content or affiliate link tracking.

You can still browse the website with cookies disabled, but some features may be limited.

Changes to This Policy

We may update this cookies policy from time to time to reflect changes in the cookies we use or for operational, legal or regulatory reasons. Please revisit this page periodically to stay informed about our use of cookies.

Contact Us

If you have any questions about our use of cookies, please contact us or email [email protected].

For more information about how we handle your personal data, please read our Privacy Policy.